Poco Loko Introduces NFT, A Fruit-Based Beverage.

NFT Mascot, India’s first fruit-based drink, has been released by Poko Loko. Poko Loko, based on the CoolCats NFT community, introduced the NFT Mascot to provide their consumers with a one-of-a-kind experience that allows them to not only enjoy the drinks but also be a part of a digital ecosystem.

Poko Loko is a fruit-based cocktail with chunky pieces of coconut and a flavorful punch of fruits. The company intends to focus on the 12-24 year old age group, extend its product line, and venture into fun candies and confectionary.

The corporation seeks to create immersive experiences, demonstrate their beliefs, and establish ties with its customers by releasing the NFT through the metaverse.

“The Poko Loko NFT is part of the CoolCats NFT, one of the most popular NFT communities in the world, and as a brand that uses NFT as a mascot, we believe that the metaverse has enormous potential and exciting opportunities.” It represents a virtual place where people can interact, create, and engage with digital assets and experiences, and it has the potential to alter how we connect, communicate, and conduct business in the future,” said Ayush Dugar, Sapphire’s chief marketing officer.

“As it offers a variety of possibilities, such as virtual events, virtual marketplaces, and virtual real estate, the metaverse as an industry is experiencing rapid growth and unwavering innovation.” As a brand, we believe it is critical for us to stay on top of these advancements, constantly seeking new ways to engage our audience and broaden our reach,” Dugar added.